Baton Rouge LA vs Wichita Falls TX — Cost of Living, Crime & Income Comparison 2026

Updated May 2026 · Source: US Census ACS 5-Year (2023), FBI CDE (2023), BLS OEWS (2024)

Baton Rouge, LA

Louisiana · Population: 223,699

  • Median HH Income$49,944
  • Median Home Price$231,011
  • Unemployment9.0%
  • Bachelor's+35.8%

Wichita Falls, TX

Texas · Population: 102,558

  • Median HH Income$58,568
  • Median Home Price$174,763
  • Unemployment3.5%
  • Bachelor's+25.0%

Detailed Comparison

Demographics

Population
Baton Rouge
223,699
Baton Rouge +
Wichita Falls
102,558
Pop. Density / sq mi
Lower = more space
Baton Rouge
N/A
Wichita Falls
N/A
Median Age
Baton Rouge
31.8
Baton Rouge +
Wichita Falls
33.0
Foreign Born
Baton Rouge
7.4%
Baton Rouge +
Wichita Falls
7.2%
White
Baton Rouge
36.2%
Wichita Falls
70.1%
Wichita Falls +
Black
Baton Rouge
51.0%
Baton Rouge +
Wichita Falls
12.9%
Asian
Baton Rouge
3.6%
Baton Rouge +
Wichita Falls
2.7%
Hispanic
Baton Rouge
6.5%
Wichita Falls
22.4%
Wichita Falls +
Spanish at Home
Baton Rouge
N/A
Wichita Falls
N/A

Economy

Median HH Income
Baton Rouge
$49,944
Wichita Falls
$58,568
Wichita Falls +
Per Capita Income
Baton Rouge
$33,415
Baton Rouge +
Wichita Falls
$31,987
Per Capita Personal Income (MSA)
BEA MSA-level
Baton Rouge
$55,297
Wichita Falls
$63,758
Wichita Falls +
Unemployment Rate
Baton Rouge
9.0%
Wichita Falls
3.5%
Wichita Falls +
Poverty Rate
Baton Rouge
25.0%
Wichita Falls
17.4%
Wichita Falls +
Bachelor's Degree+
Baton Rouge
35.8%
Baton Rouge +
Wichita Falls
25.0%

Housing

Median Home Value
Zillow ZHVI / Census ACS
Baton Rouge
$231,011
Wichita Falls
$174,763
Wichita Falls +
Homeownership Rate
Baton Rouge
46.9%
Wichita Falls
57.0%
Wichita Falls +

Safety

Violent Crime / 100K
FBI CDE (state-level est.)
Baton Rouge
643
Wichita Falls
442
Wichita Falls +
Property Crime / 100K
FBI CDE (state-level est.)
Baton Rouge
2824
Wichita Falls
2339
Wichita Falls +

Health

Obesity Rate
CDC PLACES
Baton Rouge
37.9%
Wichita Falls
35.4%
Wichita Falls +
Diabetes Rate
CDC PLACES
Baton Rouge
15.3%
Wichita Falls
12.6%
Wichita Falls +
Poor Mental Health
CDC PLACES — 14+ days/month
Baton Rouge
21.0%
Wichita Falls
18.8%
Wichita Falls +
No Health Insurance
CDC PLACES
Baton Rouge
9.6%
Baton Rouge +
Wichita Falls
16.9%
Binge Drinking
CDC PLACES
Baton Rouge
16.3%
Baton Rouge +
Wichita Falls
17.8%
Current Smokers
CDC PLACES
Baton Rouge
16.7%
Wichita Falls
14.9%
Wichita Falls +

Climate

Avg Annual Temp
NOAA 1991–2020 normal
Baton Rouge
N/A
Wichita Falls
63.4°F
Annual Precipitation
NOAA 1991–2020 normal
Baton Rouge
64.8 in
Wichita Falls
28.9 in
Wichita Falls +

Air Quality

PM2.5 Annual Avg
EPA AQS (state-level est.)
Baton Rouge
8.9 µg/m³
Baton Rouge +
Wichita Falls
9.2 µg/m³
Good Air Days
AQI ≤ 50
Baton Rouge
75.0%
Baton Rouge +
Wichita Falls
55.0%

Commute

Mean Commute Time
Census ACS
Baton Rouge
23.1 min
Wichita Falls
15.8 min
Wichita Falls +

Which City is Right for You?

Wichita Falls leads in median household income at $58,568, while wichita Falls offers more affordable housing with a median home price of $174,763. On public safety, Wichita Falls is safer with a violent crime rate of 442 per 100,000 residents, compared to 643 in Baton Rouge. Wichita Falls has a lower unemployment rate at 3.5%, and Baton Rouge has cleaner air (PM2.5 avg 8.9 µg/m³). For overall health outcomes, Wichita Falls scores better with a lower obesity rate of 35.4%.

Compare More Cities

About Baton Rouge & Wichita Falls