New Braunfels TX vs Rio Rancho NM — Cost of Living, Crime & Income Comparison 2026

Updated May 2026 · Source: US Census ACS 5-Year (2023), FBI CDE (2023), BLS OEWS (2024)

New Braunfels, TX

Texas · Population: 267

  • Median HH Income$74,643
  • Median Home Price$352,129
  • UnemploymentN/A
  • Bachelor's+1.8%

Rio Rancho, NM

New Mexico · Population: 47,823

  • Median HH Income$50,294
  • Median Home Price$362,476
  • Unemployment5.9%
  • Bachelor's+19.6%

Detailed Comparison

Demographics

Population
New Braunfels
267
Rio Rancho
47,823
Rio Rancho +
Pop. Density / sq mi
Lower = more space
New Braunfels
N/A
Rio Rancho
N/A
Median Age
New Braunfels
39.4
Rio Rancho
36.8
Rio Rancho +
Foreign Born
New Braunfels
8.2%
Rio Rancho
11.6%
Rio Rancho +
White
New Braunfels
84.3%
New Braunfels +
Rio Rancho
62.2%
Black
New Braunfels
0.0%
Rio Rancho
1.8%
Rio Rancho +
Asian
New Braunfels
0.0%
Rio Rancho
1.6%
Rio Rancho +
Hispanic
New Braunfels
15.7%
Rio Rancho
61.1%
Rio Rancho +
Spanish at Home
New Braunfels
N/A
Rio Rancho
N/A

Economy

Median HH Income
New Braunfels
$74,643
New Braunfels +
Rio Rancho
$50,294
Per Capita Income
New Braunfels
$21,360
Rio Rancho
$28,418
Rio Rancho +
Per Capita Personal Income (MSA)
BEA MSA-level
New Braunfels
$63,758
New Braunfels +
Rio Rancho
$53,141
Unemployment Rate
New Braunfels
N/A
Rio Rancho
5.9%
Poverty Rate
New Braunfels
N/A
Rio Rancho
24.2%
Bachelor's Degree+
New Braunfels
1.8%
Rio Rancho
19.6%
Rio Rancho +

Housing

Median Home Value
Zillow ZHVI / Census ACS
New Braunfels
$352,129
New Braunfels +
Rio Rancho
$362,476
Homeownership Rate
New Braunfels
90.8%
New Braunfels +
Rio Rancho
66.4%

Safety

Violent Crime / 100K
FBI CDE (state-level est.)
New Braunfels
442
New Braunfels +
Rio Rancho
834
Property Crime / 100K
FBI CDE (state-level est.)
New Braunfels
2339
New Braunfels +
Rio Rancho
3177

Health

Obesity Rate
CDC PLACES
New Braunfels
34.6%
Rio Rancho
31.9%
Rio Rancho +
Diabetes Rate
CDC PLACES
New Braunfels
10.6%
Rio Rancho
10.6%
Tie
Poor Mental Health
CDC PLACES — 14+ days/month
New Braunfels
16.0%
Rio Rancho
15.4%
Rio Rancho +
No Health Insurance
CDC PLACES
New Braunfels
15.2%
Rio Rancho
11.5%
Rio Rancho +
Binge Drinking
CDC PLACES
New Braunfels
19.1%
Rio Rancho
15.0%
Rio Rancho +
Current Smokers
CDC PLACES
New Braunfels
11.0%
Rio Rancho
10.5%
Rio Rancho +

Climate

Avg Annual Temp
NOAA 1991–2020 normal
New Braunfels
67.4°F
Rio Rancho
55.7°F
Rio Rancho +
Annual Precipitation
NOAA 1991–2020 normal
New Braunfels
34.0 in
Rio Rancho
12.3 in
Rio Rancho +

Air Quality

PM2.5 Annual Avg
EPA AQS (state-level est.)
New Braunfels
9.2 µg/m³
Rio Rancho
6.1 µg/m³
Rio Rancho +
Good Air Days
AQI ≤ 50
New Braunfels
55.0%
Rio Rancho
75.0%
Rio Rancho +

Commute

Mean Commute Time
Census ACS
New Braunfels
19.6 min
Rio Rancho
19.1 min
Rio Rancho +

Which City is Right for You?

New Braunfels leads in median household income at $74,643, while new Braunfels offers more affordable housing with a median home price of $352,129. On public safety, New Braunfels is safer with a violent crime rate of 442 per 100,000 residents, compared to 834 in Rio Rancho. Rio Rancho has cleaner air (PM2.5 avg 6.1 µg/m³). For overall health outcomes, Rio Rancho scores better with a lower obesity rate of 31.9%.

Compare More Cities

About New Braunfels & Rio Rancho