Reno NV vs Santa Rosa CA — Cost of Living, Crime & Income Comparison 2026

Updated May 2026 · Source: US Census ACS 5-Year (2023), FBI CDE (2023), BLS OEWS (2024)

Reno, NV

Nevada · Population: 268,959

  • Median HH Income$78,448
  • Median Home Price$570,934
  • Unemployment5.0%
  • Bachelor's+35.7%

Santa Rosa, CA

California · Population: 129,239

  • Median HH Income$173,670
  • Median Home Price$720,443
  • Unemployment4.4%
  • Bachelor's+65.3%

Detailed Comparison

Demographics

Population
Reno
268,959
Reno +
Santa Rosa
129,239
Pop. Density / sq mi
Lower = more space
Reno
N/A
Santa Rosa
N/A
Median Age
Reno
37.3
Santa Rosa
34.5
Santa Rosa +
Foreign Born
Reno
16.1%
Santa Rosa
45.4%
Santa Rosa +
White
Reno
63.5%
Reno +
Santa Rosa
31.9%
Black
Reno
3.2%
Reno +
Santa Rosa
2.1%
Asian
Reno
7.0%
Santa Rosa
47.6%
Santa Rosa +
Hispanic
Reno
24.6%
Reno +
Santa Rosa
16.1%
Spanish at Home
Reno
N/A
Santa Rosa
N/A

Economy

Median HH Income
Reno
$78,448
Santa Rosa
$173,670
Santa Rosa +
Per Capita Income
Reno
$45,180
Santa Rosa
$84,533
Santa Rosa +
Per Capita Personal Income (MSA)
BEA MSA-level
Reno
$62,696
Santa Rosa
$77,230
Santa Rosa +
Unemployment Rate
Reno
5.0%
Santa Rosa
4.4%
Santa Rosa +
Poverty Rate
Reno
12.5%
Santa Rosa
7.8%
Santa Rosa +
Bachelor's Degree+
Reno
35.7%
Santa Rosa
65.3%
Santa Rosa +

Housing

Median Home Value
Zillow ZHVI / Census ACS
Reno
$570,934
Reno +
Santa Rosa
$720,443
Homeownership Rate
Reno
49.4%
Reno +
Santa Rosa
41.2%

Safety

Violent Crime / 100K
FBI CDE (state-level est.)
Reno
460
Reno +
Santa Rosa
503
Property Crime / 100K
FBI CDE (state-level est.)
Reno
2417
Santa Rosa
2388
Santa Rosa +

Health

Obesity Rate
CDC PLACES
Reno
28.4%
Santa Rosa
26.5%
Santa Rosa +
Diabetes Rate
CDC PLACES
Reno
9.5%
Reno +
Santa Rosa
10.4%
Poor Mental Health
CDC PLACES — 14+ days/month
Reno
18.5%
Santa Rosa
16.7%
Santa Rosa +
No Health Insurance
CDC PLACES
Reno
13.0%
Santa Rosa
10.4%
Santa Rosa +
Binge Drinking
CDC PLACES
Reno
18.9%
Santa Rosa
15.8%
Santa Rosa +
Current Smokers
CDC PLACES
Reno
12.8%
Santa Rosa
11.3%
Santa Rosa +

Climate

Avg Annual Temp
NOAA 1991–2020 normal
Reno
53.0°F
Reno +
Santa Rosa
59.2°F
Annual Precipitation
NOAA 1991–2020 normal
Reno
8.3 in
Reno +
Santa Rosa
32.2 in

Air Quality

PM2.5 Annual Avg
EPA AQS (state-level est.)
Reno
5.2 µg/m³
Reno +
Santa Rosa
7.9 µg/m³
Good Air Days
AQI ≤ 50
Reno
75.0%
Santa Rosa
75.0%
Tie

Commute

Mean Commute Time
Census ACS
Reno
22.3 min
Reno +
Santa Rosa
25.2 min

Which City is Right for You?

Santa Rosa leads in median household income at $173,670, while reno offers more affordable housing with a median home price of $570,934. On public safety, Reno is safer with a violent crime rate of 460 per 100,000 residents, compared to 503 in Santa Rosa. Santa Rosa has a lower unemployment rate at 4.4%, and Reno has cleaner air (PM2.5 avg 5.2 µg/m³). For overall health outcomes, Santa Rosa scores better with a lower obesity rate of 26.5%.

Compare More Cities

About Reno & Santa Rosa